Hailey Rhode Bieber (née Baldwin; born November 22, 1996) is an American model and television personality. She is the daughter of actor Stephen Baldwin.
Baldwin was born in Tucson, Arizona, the daughter of actor Stephen Baldwin, the youngest of the Baldwin brothers, and graphic designer Kennya Deodato Baldwin. Her mother is a Brazilian of Italian and Portuguese descent and her father is of English, Irish, Scottish, French and German descent. Baldwin’s maternal grandfather is the Brazilian musician Eumir Deodato.
The first modeling agency Baldwin signed with was New York agency Ford Models. She initially appeared in magazines such as Tatler, LOVE, V and i-D. Her first commercial campaign was for the clothing brand French Connection in the winter of 2014. In October 2014 Baldwin made her runway debut walking for Topshop and French fashion designer Sonia Rykiel. In December 2014 she was involved in a photo-session for Love magazine, which also produced a short movie shot by photographer Daniel Jackson and released on the magazine’s official YouTube channel.
In January 2015, Baldwin was photographed for American Vogue and in March for Teen Vogue. In April she was involved in a shot for her first magazine cover for Jalouse Magazine alongside male model Lucky Blue Smith. In the same month she also was involved in two other cover-shoots, for the Dutch edition of L’Officiel and the American edition of Wonderland Magazine and was pictured in editorials for Miss Vogue and W magazines. In July 2015 she was featured in Ralph Lauren advertising alongside Australian singer Cody Simpson, and in October returned to the runway for Tommy Hilfiger and Philipp Plein.
In January 2016, Baldwin appeared in a Ralph Lauren campaign and shot an editorial for the Korean edition of Vogue. After walking again for Tommy Hilfiger in February, Baldwin featured in spring/summer campaigns for Philipp Plein and Tommy Hilfiger. In the same period she was also shot for Self Magazine and filmed for a commercial of clothing brand H&M, which fell in the Coachella Music Festival period. In March 2016, Baldwin signed a contract with IMG Models high-profile New York modeling agency and in May appeared on the cover of Marie Claire, who gave her the title of a “fresh face”. The American cover was also the same as the July issue of the Dutch edition of the magazine. In June, Baldwin walked for Moschino with high-profile supermodels as Miranda Kerr, Alessandra Ambrosio, Jourdan Dunn and Chanel Iman and in the same month she also debuts as a model for a Guess advertising.
Afterwards, Baldwin was photographed and filmed for an UGG footwear campaign, alongside supermodel Rosie Huntington-Whiteley. Along with Joan Smalls, Baldwin was also the face of Karl Lagerfeld’s limited-edition clothing line available in North America entitled “Love From Paris”. Baldwin also appeared in editorials for Glamour Magazine and Italian Vogue. In September, she took part at the New York Fashion Week, walking for Tommy Hilfiger, Prabal Gurung, Jeremy Scott, Tory Burch and Matty Bovan. She afterwards flew to London, where she hosted pre-London Fashion Week Party at Stradivarius an walked for a Julien Macdonald fashion show, then in Milan, walking for Dolce & Gabbana, and in Paris too, walking for Elie Saab. Baldwin also appeared in advertising for Prabal Gurung’s sportive clothing collection. She later featured in campaigns for Guess’ holiday collection and Australian label Sass & bide. In November, Baldwin was on the cover of the Australian edition of Harper’s Bazaar, and featured in a French Elle editorial.
In 2005, aged 9, Baldwin appeared by the side of her family in the television documentary Livin It: Unusual Suspects and in 2009 she made an appearance in an episode of the TV show Saturday Night Live by the side of her uncle Alec Baldwin. In 2011, she appeared as Australian singer Cody Simpson’s love interest in the music video of the song “On My Mind” as part of her early work and several years later, in 2016, she had role in a second music video, “Love To Love You Baby” by French model and singer Baptiste Giabiconi, a cover of the homonymous song by Donna Summer released in 1975.
On October 25, 2015, Baldwin worked as a TV host at the 2015 MTV Europe Music Awards in Milan, Italy, revealing by the side of Italian supermodel Bianca Balti and English rapper Tinie Tempah the winner of the Best Music Video Award, won by Macklemore and Ryan Lewis for the video of their song “Downtown”.
On June 19, 2016, she co-hosted with model Gigi Hadid announcing a live exhibition by Shawn Mendes at the 2016 iHeartRadio Much Music Video Awards in Toronto, Canada.
Starting May 2, 2017, she began hosting a new TBS show Drop the Mic with rapper Method Man, which features 4 celebrities facing off in a series of rap-battles.
In 2017, Baldwin featured on the cover of Spanish Harper’s Bazaar alongside male model Jon Kortajarena and the American, British and Japanese editions of Elle.
On November 23, 2018, it was confirmed that Baldwin was married to Canadian singer-songwriter Justin Bieber. The couple had been engaged since July 7, 2018. They had briefly dated from December 2015 to January 2016 before splitting, then reconciled in May 2018. Baldwin changed her name to Hailey Bieber on social media and requested a trademark license to use the name “Hailey Bieber” for commercial purposes.